Amazon Luxury & Premium Campaigns

I developed visual campaigns for Amazon Luxury and Premium Beauty across social, email, push notifications, and web. My work combined campaign design, photo editing, and production, adapting creative across formats while maintaining a consistent brand experience. I also helped establish Amazon Luxury’s brand design system, supporting cohesive typography, layouts, and imagery across channels.

The examples shown here are recreated spec concepts that reflect my approach to the original work, pairing fashion and beauty storytelling with clear, accessible shopping experiences.